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What is Precision Content and Why Do We Need It?

Posted on by PCAS

In this article: A look at how our brains work with information Exploring information typing and how Precision Content information types can extend structured authoring across the enterprise Exploring how we work with that XML — more specifically, how the Precision Content writing methodology can help to provide better clarity and precision to information.   […]

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Exceptional Customer Experience with Microcontent

Exceptional Customer Experiences Require Microcontent

Posted on by PCAS

By Rob Hanna, President & Co-Founder at Precision Content Imagine yourself searching for the right information on a product you just purchased. How did it go? Did you find what you were looking for? It’s these moments that remind us that amazing customer experiences are planned and orchestrated. They don’t often happen by chance. They […]

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The Evolution of Information Linking and the Future of Microcontent, Peihong Zhu, Precision Content, LavaCon 2021

Catch Precision Content at LavaCon 2021

Posted on by PCAS

The LavaCon Content Strategy Conference is underway! This year, you can find representatives from Precision Content in two places: The Exhibit Hall, where Managing Director and Co-Founder Chris MacMillan is ready to chat about content and technical writing The On Demand library, where you can find Associate Information Architect Peihong Zhu’s talk, “The Evolution of […]

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Join us at STC Summit – June 5-9, 2021

Posted on by PCAS

Precision Content will be at the Society for Technical Communication Summit 2021 this upcoming week! This year, Precision Content is a Platinum Sponsor of the event. We look forward to debuting our new eLearning curriculum, which teaches modern information design strategies proven to make content easier. We have our own page in the Exhibit Hall, […]

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Join Us at ContentTECH Summit – June 8-10, 2021

Posted on by PCAS

 Next week, Thursday, June 10, 2021, you can catch Precision Content at ContentTECH Summit. Joyce Lam will deliver a presentation on “Preparing Content for Intelligent Systems” at 1:50pm EDT – 2:20pm EDT, immediately followed by a live “Ask Me Anything” session. Follow this link to get your pass now, and learn more about Joyce’s […]

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Precision Content is a gold sponsor at OmnichannelX 2021. Save 30% with code: OMNIXPC21

Join us online at OmnichannelX 2021

Posted on by PCAS

Content, design, governance, and systems; these are the key elements that make or break omnichannel success. It’s why Precision Content is part of the international omnichannel conference to bring together managers and their teams to learn, share, and succeed! The OmnichannelX conference brings together the best and the brightest in the content strategy field to share success stories, […]

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Precision Content speaking about the future of technical communications at ConVEx 2021

Posted on by Keith Schengili-Roberts

For the second year running, the ever-popular DITA North America conference hosted by the Center for Information-Development Management is going wholly virtual as ConVEx 2021, and Precision Content has several key presentations. Please join us online between April 26-28 for three sets of talks designed to get you thinking seriously about microcontent and the future […]

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Is Precision Content a tool?

Posted on by PCAS

By Jacquie Samuels, Sr. Content Specialist at Precision Content We’re getting ready to attend STC Rochester Spectrum 2019, the best little conference ever, and it got me thinking about last year’s conference and the types of conversations I’d had with folks. STC Rochester Spectrum 2018 was full of great speakers and even greater guests. Precision Content was […]

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Precision Content joins list of top 100 content companies

Posted on by Rob Hanna

Precision Content is proud to announce our inclusion in this year’s list top 100 companies that matter the most in the digital content industry. The prestigious list, in its 18th year, includes industry leaders like Apple, Facebook, Hootsuite, and Twitter. The list names companies that are leading the changes in the digital content space. “Analytics. […]

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Sentence-Case Versus Title-Case for Topic-Based Authoring

Posted on by PCAS

By Rob Hanna. The issue of whether to use sentence-case or title-case for topic and section titles can be nearly as controversial and personal for us as the Oxford comma. Most of the commercially-available style-guides are split on the issue as to when to use title-case and even how to use title-case. The APA style-guide […]

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