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Case Study: The Role of Information Architecture in Adaptive Content Strategy

Case Study: The Role of Information Architecture in Adaptive Content Strategy

Posted on by PCAS

In this recording, hear from Eli Lilly and Company‘s Content Strategy Advisor, Cecil Lee, and our partner, Noz Urbina, Sr. Content Strategist on how Lilly’s Global Medical Information authoring team transformed from traditional authoring to component authoring using the Precision Content® writing method. Learn about how the team’s CORE or create once and reuse everywhere strategy is helping them […]

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