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Microcontent in Action: How One Prominent Organization Reuses Their Most Important Content

Posted on by PCAS

By Josh Anderson, Associate Information Architect at Precision Content Microcontent – that is, bite-sized, self-contained pieces of writing about a single topic that can work in any context – is something we talk about a lot at Precision Content. And for good reason; the future of content will be microcontent topics fed into knowledge graphs […]

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Simple Technical Writing Tips for Microcontent: Precision Content

Top 3 Simple Technical Writing Tips for Microcontent: Chunking, Titling, and Lists

Posted on by PCAS

By Peihong Zhu, Associate Information Architect at Precision Content Let’s face it: information is increasingly ubiquitous thanks to new technologies that are advancing exponentially. As a result, your content has to compete for audiences with ever-shortening attention spans, and it also has to remain consistent across all media platforms. As a content creator, you need […]

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Join us at STC Summit – June 5-9, 2021

Posted on by PCAS

Precision Content will be at the Society for Technical Communication Summit 2021 this upcoming week! This year, Precision Content is a Platinum Sponsor of the event. We look forward to debuting our new eLearning curriculum, which teaches modern information design strategies proven to make content easier. We have our own page in the Exhibit Hall, […]

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Join Us at ContentTECH Summit – June 8-10, 2021

Posted on by PCAS

 Next week, Thursday, June 10, 2021, you can catch Precision Content at ContentTECH Summit. Joyce Lam will deliver a presentation on “Preparing Content for Intelligent Systems” at 1:50pm EDT – 2:20pm EDT, immediately followed by a live “Ask Me Anything” session. Follow this link to get your pass now, and learn more about Joyce’s […]

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Improve your Omnichannel Delivery with a Microcontent Strategy

Improve your Omnichannel Delivery with a Microcontent Strategy

Posted on by PCAS

By Kathryn Torriano, Associate Information Architect at Precision Content From print, to voice, to chatbots, and back again: users are rapidly moving across channels to find the information they need, when and where they need it. As users rove across your company’s content, you have to ask yourself whether your content delivery is effective across […]

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Tridion Expert Summit North America - Refactoring XML Content for Iterative Model Development

Tridion Expert Summit (TXS) North America – June 2 & 3, 2021

Posted on by PCAS

TXS is the successor to the Tridion Developer Summit. As a two-day digital event it gives us the opportunity to do things a bit differently, covering the full Tridion platform with a balanced blend of Tridion Sites and Tridion Docs use cases. This event is for Tridion users from a range of different backgrounds and […]

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Precision Content is a gold sponsor at OmnichannelX 2021. Save 30% with code: OMNIXPC21

Join us online at OmnichannelX 2021

Posted on by PCAS

Content, design, governance, and systems; these are the key elements that make or break omnichannel success. It’s why Precision Content is part of the international omnichannel conference to bring together managers and their teams to learn, share, and succeed! The OmnichannelX conference brings together the best and the brightest in the content strategy field to share success stories, […]

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Futuristic underwater tunnel

How Designing an Information Architecture is Like Building an Underwater Tunnel

Posted on by PCAS

By Josh Anderson, Associate Information Architect at Precision Content Imagine it was your job to build a 50-kilometer-long tunnel to connect two different countries. That’s already no easy task, but there’s one more requirement: the tunnel needs to be mostly underwater. How would you begin? In the real-life case of the Channel Tunnel, the builders […]

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What is a Unified Content Strategy?

Posted on by PCAS

By Rob Hanna, President – Precision Content Recently, a techcom student posted a question on Reddit’s Technical Writing forum asking, “what is a unified content strategy?” The term Unified Content Strategy was first coined by Ann Rockley in her 2003 book, Managing Enterprise Content: A Unified Content Strategy. This book has shaped and informed the […]

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Case Study: The Role of Information Architecture in Adaptive Content Strategy

Case Study: The Role of Information Architecture in Adaptive Content Strategy

Posted on by PCAS

In this recording, hear from Eli Lilly and Company‘s Content Strategy Advisor, Cecil Lee, and our partner, Noz Urbina, Sr. Content Strategist on how Lilly’s Global Medical Information authoring team transformed from traditional authoring to component authoring using the Precision Content® writing method. Learn about how the team’s CORE or create once and reuse everywhere strategy is helping them […]

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