What is Precision Content™? | Precision ContentPrecision Content

What is the Precision Content® Writing Methodology?

Beyond Words: Transforming Content into a Strategic Business Asset

Content is the lifeblood of any organization—a vital business asset that provides meaning, direction, and stability for both internal and external users. As organizations grow, maintaining accurate and usable content becomes increasingly challenging. Simply hiring more content producers or putting in more effort won’t solve this problem.

Empowering content producers with proper systems and a consistent writing methodology is essential. Without these, businesses face:

Inconsistent and outdated content
Duplication of efforts with no single source of truth
Content that can’t be used cross-platform and cannot scale
Inefficiency and waste

What is the Precision Content Writing Methodology?

Precision Content® is a method of planning, authoring, and publishing high-value, structured content. It is a robust and systematic content life-cycle solution that helps enterprises manage content as a corporate asset. Precision Content makes content more precise.

This approach can be applied to most business and technical content but is most often applied to

product documentation
user manuals
policies and procedures
learning and training content, and
help and support content.

How can the Precision Content Writing Methodology help your organization?

The Precision Content Methodology breaks content down into its component parts making it easier to read and understand. Our approach saves your organization time and money in the activity of content authoring, content management and content publishing.

This enables you and your team to start managing your content like an asset, allowing you to unlock benefits such as:

Feature

Benefit

Improved content quality, accuracy, and consistency

Improved readability and ease of use

Future-proofing

Modular, well-structured content is primed for the next phase of your information management strategy. Whether publishing to a mobile device or upgrading to a state-of-the-art content management system, clear, well-designed and semantically aware content is the first step.

Reducing update and approval time

Making updates and approving content is easier when content is well structured and easy to find and keep track of. Using structured content reduces content approval time and effort.

Reusing information

Topics can be used in multiple information products such as a content set, a help system, context-sensitive help, a training curriculum, a website, or a mobile app.

Using content as a valuable asset

XML makes content intelligent, versatile, manageable, and portable. Content can be published to PDF, HTML, RTF, PowerPoint, or mobile all without ever copying and pasting anything between files.

Compared to traditional authoring and content life-cycle approaches, Precision Content unearths unrealized efficiencies and cost savings and provides strategies for managing content as a valuable asset.

Before & After

Here are before and after examples of content transformed using Precision Content:

A medical journal excerpt, and
A transformation example explained in detail.

The Value of Structured Content for AI

Structured content is key to overcoming these challenges. It ensures consistency, scalability, and efficiency, making your content AI-ready and future-proof. By adopting structured authoring, your organization can transform its content into a strategic asset that drives business success.

Key Advantages

These are the key advantages of Precision Content:

Adapted structured authoring methodology

Precision Content adapts structured authoring best practices to a rich semantically-structured technology framework. Teams of authors and contributors are trained to produce modular, concise, and consistent content. This is critical to developing effective, scalable, and sustainable content.

Interoperability of XML

Precision Content is based on DITA – the fastest growing open XML standard in the world. You are free to choose the best tools for your content lifecycle. There’s no vendor lock-in, ever.

Multi-channel publishing and future-proofing

Backed by an XML infrastructure, you can publish to all the formats and devices you need including web, PDF, wiki, Microsoft SharePoint, Microsoft Word, RTF, ePub, and many others. Better yet, you are future-proofing your content for whatever formats or requirements you might need next year or even 10 years from now.

Guided single-source authoring in a collaborative environment

Authoring becomes an established method that results in amazingly usable, high-quality content. It is also not prone to errors and inconsistencies introduced by copy and paste. Once a piece of content exists, it can be reused as many times as needed. Updating it in one place updates it everywhere.

Three laws

These are the three laws that support the content strategy.

Element

Basis

Benefits

Utility

intelligent content
single-source reuse
publish everywhere

Writers write content only once.
Users access consistent content from any chosen platform.
Gets the right information into the right hands at the right time.

Maintainability

collaboration
governance
content lifecycle

Protects the investment in your high-value content.
Content is sustainable and accuracy improved.
ROI over time.

Usability

cognitive psychology
topic-based content
plain language

Trainable, time-tested methodology
Provides information in the way users need to use it.
Appropriate for users in any industry, with any ability, regardless of language and culture.

Learn the Precision Content method

Learn effective methods to write clear, concise, well-structured content with our specialized online training program.

Choose the training package that fits your needs and learn structured writing strategies that will transform your organization.

Learn more about the Precision Content Writer Training Program or Contact us today.

Trademark: “Precision Content” is registered with the U.S. Patent and Trademark Office and with the Canadian Intellectual Property Office.

What is Precision Content®?

What is the Precision Content® Writing Methodology?

Beyond Words: Transforming Content into a Strategic Business Asset

What is the Precision Content Writing Methodology?