By Peihong Zhu, Associate Information Architect at Precision Content Let’s face it: information is increasingly ubiquitous thanks to new technologies that are advancing exponentially. As a result, your content has to compete for audiences with ever-shortening attention spans, and it also has to remain consistent across all media platforms. As a content creator, you need […]
Precision Content will be at the Society for Technical Communication Summit 2021 this upcoming week! This year, Precision Content is a Platinum Sponsor of the event. We look forward to debuting our new eLearning curriculum, which teaches modern information design strategies proven to make content easier. We have our own page in the Exhibit Hall, […]
Next week, Thursday, June 10, 2021, you can catch Precision Content at ContentTECH Summit. Joyce Lam will deliver a presentation on “Preparing Content for Intelligent Systems” at 1:50pm EDT – 2:20pm EDT, immediately followed by a live “Ask Me Anything” session. Follow this link to get your pass now, and learn more about Joyce’s […]
By Kathryn Torriano, Associate Information Architect at Precision Content From print, to voice, to chatbots, and back again: users are rapidly moving across channels to find the information they need, when and where they need it. As users rove across your company’s content, you have to ask yourself whether your content delivery is effective across […]
TXS is the successor to the Tridion Developer Summit. As a two-day digital event it gives us the opportunity to do things a bit differently, covering the full Tridion platform with a balanced blend of Tridion Sites and Tridion Docs use cases. This event is for Tridion users from a range of different backgrounds and […]
Content, design, governance, and systems; these are the key elements that make or break omnichannel success. It’s why Precision Content is part of the international omnichannel conference to bring together managers and their teams to learn, share, and succeed! The OmnichannelX conference brings together the best and the brightest in the content strategy field to share success stories, […]
By Josh Anderson, Associate Information Architect at Precision Content Imagine it was your job to build a 50-kilometer-long tunnel to connect two different countries. That’s already no easy task, but there’s one more requirement: the tunnel needs to be mostly underwater. How would you begin? In the real-life case of the Channel Tunnel, the builders […]
By Rob Hanna, President – Precision Content Recently, a techcom student posted a question on Reddit’s Technical Writing forum asking, “what is a unified content strategy?” The term Unified Content Strategy was first coined by Ann Rockley in her 2003 book, Managing Enterprise Content: A Unified Content Strategy. This book has shaped and informed the […]
In this recording, hear from Eli Lilly and Company‘s Content Strategy Advisor, Cecil Lee, and our partner, Noz Urbina, Sr. Content Strategist on how Lilly’s Global Medical Information authoring team transformed from traditional authoring to component authoring using the Precision Content® writing method. Learn about how the team’s CORE or create once and reuse everywhere strategy is helping them […]
Research Due to the emergence of intelligent technology and the internet, it is more evident that humans seek and process information by primarily accessing the visual cortex of our brains first before processing the language, even when we are looking at written information. The human brain did not evolve to naturally know how to read […]